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Now available on macOS

The Web Browser Built For SEO Pros.

SERP Lens is an SEO browser with built-in website analysis, location and device emulation, AI insights, rank tracking, SERP feature identification, and markup tools for advanced SEO analysis.

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On a mobile device? Send SERP Lens to your workstation

Developed by SEO consultants with a global client base

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Our Features

Built to Evolve With the SEO Industry

Your all-in-one browser for SEO, AI Search, GEO, and smarter workflows.

All-in-one tracking for your SEO projects

Create a project for your client within the browser to allow tracking of recent searches, screenshots taken, along with identifying the ranking of your domain.

All-in-one SEO project tracking

Annotate & store screenshots locally

Use the in-built screenshot functionality to document how search results appear with an array of annotation capabilities to alter screenshots to store locally.

Annotate & store screenshots locally

Easily extract on-page SEO attributes

When entering the website view, the panel includes important on-page SEO attributes related to content, indexing, and internal links for the URL.

Easily extract on-page SEO attributes

Instant SERP feature identification

When entering the website view, the panel includes important on-page SEO attributes related to content, indexing, and internal links for the URL.

Instant SERP feature identification
Emulate by device type or location
Feature

Emulate by device type or location

Quickly emulate across various viewport sizes, with the ability to continuously browse while experiencing search results across an extensive set of geographical locations.

access ai search insights for top llms light
Feature

Access AI Search insights for top LLMs

GEO, AEO, AI SEO, or whichever is your favorite acronym. The SERP Lens feature set evolves with the Search industry, with insights for top LLMs such as ChatGPT, Gemini, Perplexity and more.


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Coming Soon

Perform SEO actions with Agentic Mode

We're part of the new wave of browsers with native integration of AI. OpenAI have Atlas, Perplexity have Comet, and now the SEO industry has us. Watch this space for our Agentic Mode release.

Founders

Our Founders

Built and used by leading SEO consultants, SERP Lens was developed based on over a decade of experience in the challenges of working with global brands.


sam underwood

Sam

Underwood
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Sam Underwood, SEO Consultant & SERP Lens Co-Founder  

My favourite SERP Lens feature:

”Gathering all the information you need to make informed SEO decisions, such as site metadata, content structure, and SERP analysis, all within a uniform UX, without needing to switch between multiple tools, and then being able to easily share and annotate that information with clients.”

Brodie Clark

Brodie

Clark
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Brodie Clark, SEO Consultant & SERP Lens Co-Founder  

My favourite SERP Lens feature:

“The ability to enable a VPN within your browser and toggle between device types alone makes my international SEO work much easier. The fact that I can be on a video call with a client, open SERP Lens, and run through examples while sharing my screen (without interrupting the connection) allows me to be far more effective.”

Pricing

Our Plans

Choose your preferred plan after downloading for macOS (Windows coming soon). The 'Lite' plan has a 7 day free trial, with no card details being required. Cancel or pause your subscription at any time.

Monthly

Annually

Lite

Essential plan for individuals & small teams

7-day trialthen

$01234567890123456789.01234567890123456789/ month

  • 1 Project
  • 3000 rank tracking credits per month
  • 1 User
  • Freemuim VPN (1 GB)
  • SERP Lens for MacOS
  • Email Support only
🔥 Most Popular

Standard

Best for freelancers & consultants

$01234567890123456789.01234567890123456789/ month

  • 5 Projects
  • 6000 rank tracking credits per month
  • 1 User
  • Freemuim VPN (1 GB)
  • SERP Lens for MacOS
  • Priority Email Support

Enhanced

For agencies & advanced teams

$012345678901234567890123456789.01234567890123456789/ month

After $40.00 / user

  • 25 Projects
  • 15000 rank tracking credits per month
  • 3 Users
  • Freemuim VPN (1 GB)
  • SERP Lens for MacOS
  • Priority Email Support
Testimonials

What SEO leaders are saying

Read what thought leaders in the SEO industry think of SERP Lens

barry schwartz

Barry Schwartz

President at RustyBrick

“I was really excited to see the launch of this SEO browser. It looks super polished and seems to have a huge set of tools that can make your day-to-day life as an SEO much more streamlined and informative.”

cyrus shepard

Cyrus Shepard

Founder at Zyppy

“Wow. SERP Lens is like a jam-packed 007 toolkit for analyzing SEO and Google SERPs. Hard to describe how it literally combines everything in one place to quickly reveal SEO and ranking opportunities, combining advanced analysis with analyst-friendly productivity tools like screenshots and sharing options. There are even a ton of "easter egg" tools I never would have thought of.”

aleyda solis

Aleyda Solis

International SEO Consultant & Founder at Orainti

“SERP Lens is the most unique day to day SEO analysis tool in the market, with the perfect combination of features to take your SEO workflows and collaboration to the next level.”

FAQs

Frequently Asked Questions

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Start your 7 day free trial

Now available on macOS for M-series & Intel.

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