Projects

Organize SERP Lens work for a single domain.

Create a project for each site you work on. Its keywords, ranking history, competitors, and saved screenshots stay together.

SERP Lens Projects view showing a single neutral SERP Lens demo project
Projects keep each site and its SEO work in one place.

What's in a project

Each project has:

  • Domain — the site or root domain associated with the project.
  • Competitor domains — up to 10 competitor domains for ranking comparisons.
  • Project goal (optional) — a description of what you're trying to achieve (e.g. "Improve rankings for 'gifting' queries").
  • Keywords — tracked search terms with their rankings, devices, and locations.
  • Screenshots — captured and annotated screenshots saved to this project.
  • Project image — a custom image or auto-fetched favicon for easy identification.

Creating a project

  1. Open the Projects view

    Click Projects in the sidebar to see your team's projects.

  2. Click New project

    Click the New project button to open the creation form.

  3. Fill in the details

    Enter a project name and root domain. You can also add a goal, up to 10 competitor domains, and a project image. Upload an image or click Fetch favicon to use the site's icon.

  4. Save

    Click Create to save the project. It appears in your project list immediately.

SERP Lens project editor showing the project name and root domain fields
The project editor starts with the project name and root domain.

Managing projects

Editing a project

Open a project and click the settings icon to edit its name, domain, goal, competitors, or image.

Favorites

Star projects to pin them to the left sidebar for quick access from anywhere in the app. Favorites persist across sessions.

Sorting

Sort your project list by Name A–Z, Name Z–A, Latest, or Favourite.

Deleting projects

Open the project action and choose delete. Confirm the project name before SERP Lens removes it.

Warning

Deleting a project cannot be undone. All keywords, ranking history, and screenshots associated with the project are permanently removed.

Project limits

The project limit is set for the active team. When you reach it, delete an unused project or open billing to review the team's options.

Check the current project count and limit in Settings → Billing.

Next steps