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As your keyword list grows, SERP Lens provides tools to keep things organized: tags for grouping, bulk operations for managing keywords at scale, and CSV export for reporting.

Tags

Tags let you group keywords by topic, campaign, priority, or any other category.

Creating tags

Create tags from the keyword view. Give each tag a descriptive name like “Brand terms”, “Product pages”, “Local SEO”, or “Q1 campaign”.

Assigning tags

Assign tags to keywords individually or in bulk. A keyword can have multiple tags, making it easy to organize keywords along different dimensions.

Filtering by tag

Filter your keyword list by tag to focus on a specific group. This is useful for:
  • Reviewing performance of a specific campaign
  • Checking rankings for a particular topic cluster
  • Isolating brand vs non-brand keywords

Bulk operations

Select multiple keywords using checkboxes to perform actions in bulk:
OperationWhat it does
Bulk tagAssign or remove tags across multiple keywords
Bulk deletePermanently remove keywords and their ranking history

CSV export

Export your keyword ranking data as a CSV file for use in spreadsheets, reports, or external tools. The export includes:
  • Keyword text
  • Location and device
  • Refresh interval
  • Tags
Click the Export button in the keyword view to download.

Next steps